Persona Profile

Summarize the mindset, needs, and goals of your users

Personas can serve as a powerful way to make your data meaningful. The best Persona Profiles can help your team remember and discuss the people for whom you are designing. As a reference for generating ideas, prioritizing features, or discussing trade-off decisions, personas are a valuable tool for decision making.


Persona Profile by LUMA Institute

LUMA empowers people to innovate by transforming the way they work. Leading organizations around the globe rely on the LUMA System of Innovation — a practical, flexible, and scalable approach to Human-Centered Design.

LUMA offers acclaimed in-person training, custom innovation programs, and a unique digital platform (LUMA Workplace), used by innovators in over 70 countries.

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