Persona Profile

Summarize the mindset, needs, and goals of your users

Personas can serve as a powerful way to make your data meaningful. The best Persona Profiles can help your team remember and discuss the people for whom you are designing. As a reference for generating ideas, prioritizing features, or discussing trade-off decisions, personas are a valuable tool for decision making.

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Persona Profile by LUMA Institute

LUMA empowers people to innovate by transforming the way they work. Leading organizations around the globe rely on the LUMA System of Innovation — a practical, flexible, and scalable approach to Human-Centered Design.

LUMA offers acclaimed in-person training, custom innovation programs, and a unique digital platform (LUMA Workplace), used by innovators in over 70 countries.

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