Design Thinking: the missing piece in your sales toolkit — webinar recap

Written by 
Darius Eslami
February 24, 2022
Webinar cover image
image for Design Thinking sales toolkit webinar.

Co-create solutions that lead to bigger and better partnerships

In this webinar, Justin Jones and Ashley Welch, co-founders of Somersault Innovation, discussed the power of design thinking methods to help sellers co-create solutions with their customers. 

Ashley and Justin taught us:

  • How to put on a design thinking mindset to make your sales process more customer-centric
  • What effective co-creation looks like in sales
  • How to create a mutual success plan (one that’s truly mutual) that you can use with your customer

This session provides practical, interactive, and applicable advice to all types of B2B sales. 

Get the Mutual Success Plan template used in the session here and get ready to achieve bigger and better partnerships with your customers. Boost your engagements with our Client Collaboration Cheat Sheet, too!

About the authors

About the authors

Darius Eslami

Darius Eslami

Integrated Marketing Manager @ MURAL. Jersey-born. Boston-based. Lives with loving wife, funny child, and fluffy cat. Loves telling stories, playing games, and searching for the best nachos around.

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