Internet of things (IoT) technologies provide great promise and potential for brands looking to connect in new and more relevant ways with customers. Innovation teams that are able to explore the potential of IoT from a human centric perspective are positioned to deliver experiences that improve the lives of customers and employees.
The IoT Concept Sprint is a co-creation workshop that helps innovation teams collaboratively bring to life solutions powered by the Internet of Things (IoT) by leading with empathy and human centricity. Through this workshop, teams will align on the core needs of the primary personas, generate ideas for how to improve their journeys, and co-create a detailed IoT concept using Moonshot’s IoT Experience Canvas.
Watch this video for an overview of how to use the IoT Concept Sprint template:
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