Participants:
2-10
11-25
25+
Prep Time:
30 min
Time to run:
1-3 hours

Service blueprint template

Understand the moving parts of your service

Mural makes it easy to collaboratively build and analyze processes together

With Mural’s intuitive tools and easy sharing, it’s simple to build service blueprints that give you a holistic view of any process or journey
Sticky notes & text

Sticky notes & text

Add ideas, action items, and more as a sticky note or text box — then change the colors and cluster to identify patterns and new solutions.

Easy sharing

Easy sharing

There are no barriers to collaboration with the ability to safely and securely share murals with others.

Mapping and diagramming

Mapping and diagramming

Build quick and easy visualizations of flows, maps, processes, hierarchies, journeys, and more.

Asynchronous collaboration

Asynchronous collaboration

Innovate and collaborate effectively together without booking time on calendars.

Infinite & resizable canvas options

Infinite & resizable canvas options

Choose the right canvas for your collaboration goals — flexibility without limits.

Real-time collaboration

Real-time collaboration

Add more productivity and engagement to meetings and calls with features to guide collaboration.

Service blueprint template frequently asked questions

What is the purpose of a service blueprint?

What is the difference between a customer journey map and a service blueprint?

How do you build a service blueprint?

Erik Flowers

Template by Erik Flowers

Principal Product and Service Designer | Intuit,
Principal Product and Service Designer | Intuit

Erik Flowers is a Sr. Principal Design Strategist at MURAL. He was formerly the Principal Experience Designer at Intuit, and he is a well-known and respected service designer and head of the Practical Service Design community.

Mural and LUMA System Logo Lockup

Mural is the only platform that offers both a shared workspace and training on the LUMA System™, a practical way to collaborate that anyone can learn and apply.