Understand growth flywheels and achieve liquidity and defensibility
Leverage our wide-ranging research, and frameworks on value proposition evolution, and defensibility. Think strategically and tactically about growth. Design to generate flywheels that make your business model defensible through network effects, learn how to reach liquidity, and solve the chicken-egg problem and identify the key metrics you need to track to ensure good unit economics, retention, and engagement.
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This template is part of the Platform Design Toolkit - Canvases and Guides to help you identify Platform Opportunities, design Platform Experiences and pursue Validation and Growth.
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